EFFECT OF FIRST LINE EMPLOYEE PERFORMANCE ON ATTRACT FUNDS GILAN'S MELLAT BANK BRANCHES

Reza Aghajan Nashtaei; Masood HeidarNia; Vahid Noshaddel

doi:10.65453/ajbmr.v3i2.477

Authors

Reza Aghajan Nashtaei Department of Business Management, Islamic Azad University, Rasht Branch, Rasht, Iran
Masood HeidarNia Department of Business Management, Islamic Azad University, Rasht Branch, Rasht, Iran
Vahid Noshaddel M.A. of Business Management, Islamic Azad University Rasht Branch, Rasht, Iran (Corresponding Author)

DOI:

https://doi.org/10.65453/ajbmr.v3i2.477

Keywords:

Human Capital, Performance, Employee's Performance, Attracting Sources

Abstract

In the new era, human resource of knowledge based is considered as Most important organization's capability in acquisition competitive advantage and most important intangible asset. Organizations believe it is must be considered employees the basis for quality improving and efficiency of organizational processes. Thus in this study, evaluated impact of human capital features on employees' performance and finally, impact of employees' performance on attract funds. To achieve this goal, defined two main hypotheses as existence a significant relationship between the main variables and based on conceptual model. Then this assumptions was analysis with sampling and data collection from the statistical population by Pearson correlation test. The results showed that there is a significant positive relationship between human capital features of (education, experience, track record) and employee performance and also between employees performance and attract funds.