THE IMPACT OF KNOWLEDGE MANAGEMENT COMPONENTS ON THE PERFORMANCE OF CULTURAL, ARTS AND MEDIA INSTITUTIONS

Abstract

Knowledge is the most important factor in competition and the central source of cultural and arts institutions. Knowledge management has long been at the core of the duties of governments and institutions and has been an integral part of strategies, counseling and implementation planning. One of the factors of the progress and excellence of any institution is to improve its performance which can use knowledge as a sustainable competitive advantage. Effective functioning of cultural and arts institutions depends on the accurate and effective dissemination of knowledge and the proper orientation of organizational learning towards the goals and main performance of the organization. Therefore, knowledge such as financial resources and human resources must be managed at the institute.