EXAMINING THE EVOLUTION OF CINEMATIC POSTERS OF THE DECADES 1981-2001S

Abstract

By far, the examination of the evolution of cinematic posters of war in 1360-80 in Iranian
cinema is mostly from the perspective of aesthetics. The purpose of aesthetics concerns with
technological advances in graphics technology and photography and its professional application in
forming the posters.
War posters in the 1981 were mostly designed by hand which was more costly due to lack of
facilities and technology. By the advent of the computer to the field of designing, a new form of
poster designation has been started. Over time, the impact of technology will be manifested. This
development (the use of computer - photography) is somewhat peaked in the 2001.
Given the above, we reach the conclusion that the posters of the Iranian cinema had a
developing evolution since the 1981's as the computers and photography played a significant role
in improving the posters which bring savings in cost and time.