AN OVERVIEW MARKETING IMPORTANCE AND ITS BENEFITS IN AGRICULTURAL PRODUCTS

Authors

  • Hamid Reza Alipour Department of Business Management, Islamic Azad University, Rasht Branch, Rasht, Iran
  • Mohammad Doustar Department of Management, Guilan University, Guilan, Iran
  • Alieskan Khotbehsara M.A. of Business Management, Islamic Azad University, Rasht Branch, Rasht, Iran (Corresponding Author)

DOI:

https://doi.org/10.65453/ajbmr.v3i5.532

Keywords:

Marketing, Marketing Concepts, Marketing Principles, Marketing System Benefits

Abstract

One of the major factors in lack of realizing development goals of agricultural and increased production and farmers' income in developing countries is marketing system failure of agricultural products. Today in most developed countries, marketing of agricultural products is considered as one of the major sectors of the economy. Market is location of crystallization all manufacturer's activities for get obtained profits from production. Marketing is set of human activities in order to satisfy of the needs and desires through the process of exchange.

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Published

05-01-2014

Issue

Vol. 3 No. 5 (2014): Kuwait chapter of Arabian Journal of Business and Management Review

Section

Articles

License

Copyright (c) 2014 Hamid Reza Alipour , Mohammad Doustar, Alieskan Khotbehsara

Creative Commons License

This work is licensed under a Creative Commons Attribution 4.0 International License.

How to Cite

AN OVERVIEW MARKETING IMPORTANCE AND ITS BENEFITS IN AGRICULTURAL PRODUCTS. (2014). Arabian Journal of Business and Management Review (AJBMR), 3(5), 10-13. https://doi.org/10.65453/ajbmr.v3i5.532

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