Assessing the impact of marketing channels on the Sales of Auto mobile parts: A study of Recco Auto Parts. Arabian Journal of Business and Management Review (AJBMR), [S. l.], v. 1, n. 12, p. 86–125, 2012. DOI: 10.65453/ajbmr.v1i12.312. Disponível em: https://j.arabianjbmr.com/index.php/ajbmr/article/view/312. Acesso em: 11 sep. 2026.