DETERMINING AND PRIORITIZING THE KEY INDICATORS TO CHOOSE A HOTEL FROM THE IRANIAN PERSPECTIVE. Arabian Journal of Business and Management Review (AJBMR), [S. l.], v. 5, n. 3, p. 49–75, 2015. DOI: 10.65453/ajbmr.v5i3.877. Disponível em: http://j.arabianjbmr.com/index.php/ajbmr/article/view/877. Acesso em: 28 oct. 2026.