PERCEPTIONS OF CAPE METROPOLE RESIDENTS ON THE EFFECTIVENESS OF TOURISM MARKETING STRATEGIES OF THE WEST COAST REGION, OF THE WESTERN CAPE. Arabian Journal of Business and Management Review (AJBMR), [S. l.], v. 1, n. 12, p. 49–69, 2012. DOI: 10.65453/ajbmr.v1i12.310. Disponível em: http://j.arabianjbmr.com/index.php/ajbmr/article/view/310. Acesso em: 28 oct. 2026.